A to Z Webinars

Grow your list. Increase trust. Make more money.

Become a Webinar Rockstar with A to Z Webinars.

WITH PAT FLYNN

Introducing A to Z Webinars, a complete framework for creating, promoting, and delivering engaging webinars that help you grow your business. This course will not just help you run great webinars, but help you generate more revenue, too—even if you’re not good in front of the camera or afraid of selling...

If I’ve learned anything in running my online business for the last 10 years, it’s this:

The success of your entire business depends on creating a genuine connection with your audience.

People only buy from people they know, like, and trust, regardless of whether it’s online or in-person.

But here’s the problem—it’s hard to create a genuine connection with your audience online!

Most of the methods people use, like blogging, posting regularly on Instagram, or creating a YouTube channel, can work well, but they’re incredibly time-consuming, and they don’t always directly grow your business.

So how do you build a relationship with your audience through the internet AND effectively grow your business at the same time?

With webinars and virtual workshops.

Your Key Takeaways

HERE’S WHAT WE ARE GOING TO LEARN

The Mindset to Win Webinars: A successful webinar starts way before you go live. It starts right now, at the beginning. Getting into the right mindset and planning ahead will make all the difference when it’s time to go live.

Equipment and Software: Webinars aren’t push-button easy! They require a lot of planning, strategy, and a smart execution if you want to do them right. I’ll show you the different equipment and software you need to run a smooth training that both you and your audience will enjoy.

How to Promote Your Webinar: A webinar doesn’t mean much if no one shows up! You’ll learn how to create a registration process that increases registration, and strategies for successfully promoting your webinar or training across your content platforms.

Preparing Your Presentation: Believe it or not, presentation matters! If your audience is going to spend their precious time coming to your webinar, you need to make sure it’s high quality and valuable. I’ll show you how to prepare your material and present it in a way that’s compelling, engaging, and leaves your audience wanting more.

Going Live—Everything You Need to Know: Now for the stressful part—going live! Except it doesn’t have to be stressful. I’ll walk you through my trusty pre-webinar tech checklist and show you my setup during the webinar. You’ll learn how to keep people engaged and how to deal with the unexpected.

How to Sell on Your Webinar (Without Being Sleazy): Webinars are one of the best ways to sell your products online, but only if you treat your audience right. Learn how to weave your sales message throughout your presentation so it feels natural and compelling, without coming across pushy or too salesy.

How to “Evergreen” Your Webinar: You’ve now created a valuable resource that you can use (or sell) over and over again! You’ll learn several ways you can reuse and repurpose your webinar so you can keep getting a return on the work you did for months, or even years to come.

You’ll get in-depth training for each phase of the webinar and workshop creation process, from choosing your topic and software tools to maximizing your attendance and using your webinar to sell effectively and with integrity.

Accelerate growth with the All-Access Pass

Combining innovative curriculum with the power of community, community-led courses give you the educational pathways to develop your skills as an entrepreneur and grow your business.

Not only will you have access to this course, but SPI’s library of innovative courses and workshops, with new content being added monthly. Custom pathways and curricula are geared to meet you where you are on your journey and will elevate your success as a community of experts and peers keep you engaged and on track while you apply your new skills to your business. LEARN MORE

SPI All-Access Pass logo with green compass

All-Access Pass

$199/quarter or $660/year

Includes
  • Access to the curriculum of SPI's entire catalog while you hold the pass
  • Weekly office hours with Pat Flynn
  • Peer-to-peer messaging with other members in the SPI Academy
  • Monthly workshops on highly requested content
  • 4–8 week-long cohort-based Accelerators
  • Pathways featuring recommended curriculum paths to help you start your idea, launch your podcast, or boost your income (with more pathways on the way)
  • Programming designed to help you know what to focus on now
  • Accountability partner matching
  • Supplemental documentation, tutorials, checklists, and guidance for all our courses, exclusive to All-Access
  • Member-only channels and community forums
  • Access to SPI Academy member directory
  • Programming focused on the early days of your online brand and business
  • Access to a monthly AMA with SPI experts

Meet your guide to webinars

Hi, my name is Pat Flynn and my business runs on webinars and virtual meetings.

But hosting webinars wasn’t always second nature. I didn’t know the first thing about teaching my knowledge online. I was flying blind, like so many of us are forced to do.

But over the years, I’ve come to not only enjoy webinars (and get good at them) but also rely on them in my business.

Hosting engaging, valuable, and compelling webinars has allowed me to build trust, grow my list, and sell my products without being sleazy or manipulative.

In this brand new course, A to Z Webinars, I’ll teach you how to create, promote, and run webinars and virtual workshops that grow your list, increase trust, and help you make more money.

I’ve created A to Z Webinars because I want to show you how everything I have learned, and how you can make webinars and virtual trainings can work for you, too.

This isn’t a course about what worked for me years ago. I will show you exactly what I am doing TODAY in my business to get the results I want.

Course Information

HERE'S WHAT'S INCLUDED WITH A TO Z WEBINARS

A to Z Webinars was built for all types of people, whether or not you would consider yourself a true marketer. With this course, you don’t have to be an experienced marketer to get results like a pro. If you are looking for help with each step along the way, this is the course for you.

  • Work at your own pace. How fast you move through the course is completely up to you! The course never expires, so you can work at the speed of your own business.
  • Clear action items set you up for success, teaching you how to choose your webinar topic and the right software, get people signed up using smart marketing and promotion, structure your content for maximum impact and sell your product without being sleazy.
  • Gain exclusive access to the A to Z Webinars space in our SPI Academy community to discuss coursework and trade ideas with your fellow classmates.
  • Office hours with Pat give you the opportunity to ask questions and get advice.

Course Curriculum


  Welcome, Students!
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  Module 1: The Mindset to Win with Webinars
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  Module 2: Equipment and Software
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  Module 3: Pre-Webinar Setup
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  Module 4: How to Promote Your Webinar
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  Module 5: Preparing Your Presentation
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  Module 6: Going Live—Everything You Need to Know
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  Module 7: How to Sell on Your Webinar (Without Being Sleazy)
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  Module 8: How to Follow Up After a Webinar Is Over
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  Module 9: How to "Evergreen" Your Webinar
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  Module 10: Moving Forward
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  BONUS Section: How to Use Facebook Ads to Promote Your Webinar
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How this course sets you up for success

No matter how thorough a course is, you're bound to have questions. We’re here to support you:

Weekly office hours with Pat Flynn

Sometimes you just need to ask the teacher a question. We get that and we won’t leave you hangin! That's why I host a weekly Zoom call that's only available to SPI course students. Get your questions answered and learn from the questions of the other course students. Call replays are also available inside the SPI Academy community that you will have access to! More on that below.

Access to the private SPI Academy Circle community

Can't wait until office hours? Ask your question inside the SPI Academy!

View of SPI Academy with left sidebar list of spaces, center panel with welcome video

The SPI Academy is our private student community—the place where you can ask questions when you're stuck and share ideas to get honest feedback from other entrepreneurs like you.

The Academy is hosted on the Circle platform and moderated by Team SPI; this is not a Facebook free-for-all. You'll find instructions inside the course for how to join using your course login.

SPI All-Access Pass logo with green compass

All-Access Pass

$199/quarter or $660/year

Frequently Asked Questions

About the Course

How long will I have access to the course?

You will have lifetime access to A to Z Webinars when you purchase the individual course. If you purchase the All-Access Pass, you will have access for as long as you hold the pass.

When does the course start and finish?

The course will be reopened periodically; use the email signup box to receive notifications when the course reopens. Once you have enrolled, you have ongoing access. The course is self-paced and you may take as long as you need to complete it.

How do I access the course materials?

Log in to SPI Courses by clicking Sign Up/Login in the upper right of this page or by going here.

Course videos are not available for download and must be viewed through the platform. Some items, such as course worksheets, will be available to download.

PURCHASING THE COURSE

Can I pay with PayPal?

Yes! On the checkout page under the "Billing Information" section, switch from the Credit Card radio button to the PayPal radio button. Choose your country and click "Enroll in Course" to be directed to the PayPal checkout. PayPal is not available for the All-Access Pass purchase.

What if I am unhappy with the course?

Oh no! We don't want that! We offer a 15-day money back guarantee on individual course purchases. If you are unhappy with the course for any reason, let us know within the first 15 days and we will refund your payment. This does not apply to the All-Access Pass. All-Access Pass purchases are non-refundable.

GETTING HELP

What do I do if I need help?

For questions about your billing or accessing the course materials, email [email protected].

If you have a question about how you put the course methods to work in your own business, we encourage you to ask those in the SPI Academy or at Pat Flynn's Office Hours.

Start creating amazing webinars

If you’re not 100% satisfied with your purchase of A to Z Webinars, let us know within 15 days and you’ll get 100% of your payments back, no questions asked. Due to the nature of the All-Access Pass, All-Access Pass purchases are non-refundable.

My Honest Disclaimer:

Hi. Pat here. I want to make sure you understand this is not a get rich quick scheme. The results I've achieved are not typical, and your results will vary significantly. I’ve put in years of effort, and have been very fortunate. Not all businesses succeed, and this product will not guarantee your success. This offering is an education tool. Always remember that running a business involves risk. Some businesses succeed, and some fail. Any testimonials are real and valid, but are not guarantees you will obtain the same results.

You should assume that any links leading you to products or services are affiliate links that I will receive compensation from just to be safe. Having said that, there are millions of products and services on the web. I only promote those products or services that I have investigated and truly feel deliver value to you.