Power-Up Podcasting®

A step-by-step course to launch a successful podcast that gets found and grows your online brand

Learn to podcast the smart way

With Pat Flynn

So, you’ve decided to start a podcast? Awesome! A podcast is one of the best ways to build a super-loyal audience and grow your business, even from scratch. But where do you start?

There’s a lot of planning that goes into creating a podcast and your head is probably full of questions like...

  • How do I come up with episode content?
  • What equipment and software should I use?
  • How do I get my show loaded into Apple Podcasts?
  • How do I make sure people find my show?

With this course, you will get a step-by-step walkthrough of the entire process of launching a great podcast. With high-quality videos (that aren't too long) and examples along the way, you'll have your new podcast up and running in no time, so you can start growing and delighting your audience.

Your audience is waiting to hear from you.

What you'll learn in Power-Up Podcasting®

Hint: More than just talking into a microphone

Through each stage of the course, you'll learn everything you need to know about creating and launching a successful podcast:

The how and why of podcasting

You'll gain a deep perspective on how and why podcasting is a great platform for both you and your listeners, and how to create engaging content that grows your audience and keeps them coming back.

Mastering the technical elements

You'll gain the know-how required to hit the airwaves like a professional with an in-depth understanding of podcasting equipment, voice recording, audio editing, interviewing, mp3 tagging, hosting, and publishing.

Setting up your website, show notes, and more

You will learn how to get your show published, including developing show notes, finding a website or blog for your podcast, submitting your show to iTunes, and creating accurate transcriptions of your episodes.

How to launch your podcast with an unforgettable bang

Effectively promote and market your launch on social media, be a guest on other podcasts in similar niches, write amazing blog posts that draw in listeners, and maintain your podcasting brilliance for years to come.

Here's What You Get with Power-Up Podcasting

An action plan to take you from brainstorming through your show launch

Pat Flynn, long-time award-winning podcast host, will lay out everything you need to do to launch your show. Power-Up Podcasting takes you sequentially through the podcast creation process, beginning with crafting your show's purpose and culminating in your show's launch.

Video course content with step-by-step technical training

Don't let the technical side of producing your show overwhelm you. The course contains advice on exactly what equipment you need to buy, instruction for how to set it up, walkthroughs of recording and editing, and everything you need to know to publish your show. Lifetime access to the course content means that you can work at your own pace and come back for a refresher at any time.

Ongoing help from Pat and the SPI community

You get access to Pat's weekly private Office Hours Zoom call, which is only open to course students. You also get access to the Power-Up Podcasting space inside the SPI Academy, our private Circle community for growing entrepreneurs. Ask questions, get feedback, and support your podcasting peers.

Accelerate growth with the All-Access Pass

Combining innovative curriculum with the power of community, community-led courses give you the educational pathways to develop your skills as an entrepreneur and grow your business.

Not only will you have access to this course, but SPI’s library of innovative courses and workshops, with new content being added monthly. Custom pathways and curricula are geared to meet you where you are on your journey and will elevate your success as a community of experts and peers keep you engaged and on track while you apply your new skills to your business. LEARN MORE

SPI All-Access Pass logo with green compass

All-Access Pass

$199/quarter or $660/year

  • Access to the curriculum of SPI's entire catalog while you hold the pass
  • Weekly office hours with Pat Flynn
  • Peer-to-peer messaging with other members in the SPI Academy
  • Monthly workshops on highly requested content
  • 4–8 week-long cohort-based Accelerators
  • Pathways featuring recommended curriculum paths to help you start your idea, launch your podcast, or boost your income (with more pathways on the way)
  • Programming designed to help you know what to focus on now
  • Accountability partner matching
  • Supplemental documentation, tutorials, checklists, and guidance for all our courses, exclusive to All-Access
  • Member-only channels and community forums
  • Access to SPI Academy member directory
  • Programming focused on the early days of your online brand and business
  • Access to a monthly AMA with SPI experts

Meet your course instructor

Pat Flynn smiling face with professional microphone

Hey there, my name is Pat Flynn and I’m what you might call an “OG Podcaster.” All that means is that I’ve been doing this for a VERY long time, so if you’re looking for someone with the most experience, look no further.

Since 2010, I’ve recorded over 1,500 episodes of podcasts and have had over 75 million downloads across several podcasts, including the top-ranked and award-winning show, The Smart Passive Income Podcast.

But more importantly, I’ve taught tens of thousands of people just like you how to start, grow and monetize their podcasts.

I’ve even contributed to the start of some really BIG podcasts, like The Tim Ferriss Show.

I know what works and what doesn’t, because I’ve been there. It’s not just about how to start a podcast, but how to grow a podcast, and turn it into something that could potentially generate an income for you.

That’s my specialty. I want to make sure that when you start your podcast too, you’ll have the best chance to get a strong listener base and turn it into something bigger.

There are many challenges in starting and growing a podcast, but my proven online course, Power-Up Podcasting®, has helped thousands of other students. Now, it’s your turn to grab the mic, share your message, and build your loyal fan base.

How this course sets you up for success

Starting a podcast is hard work, but you're not alone

I know all too well how intimidating it can be to start a podcast. It took me 18 months from when I first announced that I was starting my podcast until I actually launched it.

I got stuck! Part of it was learning all the technical aspects (I didn’t have a course to help me get started) but mostly, I was scared. I was so concerned with wanting to do it “right” that it kept me from the most important step, getting started.

That’s why I’ve created this course! This is what I wish I had when I first started.

I want you to have a place to go when you have questions or you need a little encouragement. Power-Up Podcasting® has built-in ways for you to get help, whether you're looking for feedback on your podcast logo, stuck with an editing problem, or you just need a little pep-talk before your big launch.

That's why I've set up two ways for you to get support:

Weekly office hours with Pat Flynn

Sometimes you just need to ask the teacher a question. That's why I host a weekly Zoom call that's only available to course students. Get your questions answered and learn from the questions of the other SPI course students.

Access to the private SPI Academy Circle community

Can't wait until office hours? Ask your question inside the SPI Academy!

View of SPI Academy with left sidebar list of spaces, center panel with welcome video

The SPI Academy is our private student community—the place where you can ask questions when you're stuck and share ideas to get honest feedback from other entrepreneurs like you.

The Academy is hosted on the Circle platform and moderated by Team SPI; this is not a Facebook free-for-all. You'll find instructions inside the course for how to join using your course login.

Don't take my word for it

Real Power-Up Podcasting® students share their experiences with the course and how it has benefitted their businesses (and even changed their lives).

These are real students, just like you. They knew they had a message they wanted to share, just like you. Power-Up Podcasting® helped them start their podcast to share that message. Let it help you, too.

I wanted to have a bigger impact.

I always loved working with my mentees and I wanted to do that on a bigger scale...I knew a podcast was the way to do that but I had no clue how to get started...literally within a month, The Epic Success Podcast with Dr. Shannon Irvine is live!...It's by far the best course I've ever taken."

— Dr. Shannon Irvine

Dr. Barbara Cohen smiling and hugging her golden retriever

Even in my 60s, I went for it, because Pat showed me it's doable,

and I don't believe that there's anything you can pay for that will give you the feeling I'm experiencing myself, doing my show. Nothing. There's no amount of money, because this feeling comes from what I'm already getting back, and I've only just gotten started."

— Dr. Barbara A. Cohen, Ph.D., Host of Harness Your ADHD Power

These are real students, just like you. They knew they had a message they wanted to share with a larger audience—just like you do. Power-Up Podcasting® helped them start their podcast to share that message. Let it help you, too.

Course curriculum

  3.0 Welcome Students!
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  2.0 PRE-LAUNCH // STEP 1: You and Your Future Podcast
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  2.0 PRE-LAUNCH // STEP 2: Planning Your Podcast Episodes
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  2.0 PRE-LAUNCH // Step 3: Recording and Editing Your Show
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  2.0 PRE-LAUNCH // STEP 4: Preparing Your Audio File for The World
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  2.0 PRE-LAUNCH // STEP 5: The Launch Plan
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  2.0 Launch Week
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  2.0 After Launch
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  2.0 Podcast Monetization
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  BONUS: Growing Your Podcast Audience
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  BONUS: Podcast Recording Checklist
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  3.0 BONUS: Video Podcasting
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SPI All-Access Pass logo with green compass

All-Access Pass

$199/quarter or $660/year

Frequently asked questions


When does the course start and finish?

The course is self-paced and you may take as long as you need to complete it. There is no time limit for completion.

How long will I have access to the course?

You will have lifetime access to Power-Up Podcasting when you purchase the individual course. If you purchase the All-Access Pass, you will have access for as long as you hold the pass.

How do I access the course materials?

Log in to SPI Courses by clicking Sign Up/Login in the upper right of this page or by going here.

Course videos are not available for download and must be viewed through the platform. Some items, such as course worksheets, will be available to download.

What skills will this course teach me?

Power-Up Podcasting® will teach you how to set up your recording equipment, the fundamentals of recording and editing audio, principles for good recording (both solo and interviewing others with remote software), how to prepare a podcast file for upload, setting up your podcast host, submitting your show to directories, and give you a basic plan for launching your show, including what you should include on your website and how to announce your show to your audience.

What equipment/tools will I need to complete the course?

Initially, you just need a computer with an internet connection. The first step of the course will walk you through the equipment you will need and our recommendations, including a microphone setup. The course offers tutorials on several types of audio recording software, including Audacity, which is free. Expect to spend $12–20/month for podcast file hosting if you go with our recommended host.


Can I pay with PayPal?

Yes! On the checkout page under the "Billing Information" section, switch from the Credit Card radio button to the PayPal radio button. Choose your country and click "Enroll in Course" to be directed to the PayPal checkout. PayPal is not available for the All-Access Pass payment.

What is Wizebank?

Wizebank is a payment solution that gives you the freedom to learn now and pay later—with no interest and added fees! When you place an order through Wizebank, the unique approvals system reviews your account to determine what sort of repayment plan we can offer. Options may include equal installments over 3, 6, 9, or 12 months. Wizebank is only available to customers in the United States and Canada.

What if I am unhappy with the course?

Oh no! We don't want that! We offer a 15-day money back guarantee on individual course purchases. If you are unhappy with the course for any reason, let us know within the first 15 days and we will refund your payment. This does not apply to the All-Access Pass. All-Access Pass purchases are non-refundable.


What do I do if I need help?

For questions about your billing or accessing the course materials, email [email protected].

If you have a question about how you put the course methods to work in your own business, we encourage you to ask those in the SPI Academy or at Pat Flynn's Office Hours.

My Honest Disclaimer:

Hi. Pat Flynn, founder of SPI Media here. I want to make sure you understand this is not a get rich quick scheme. The results I've achieved are not typical, and your results will vary significantly. I’ve put in years of effort, and have been very fortunate. Not all businesses succeed, and this product will not guarantee your success. This offering is an education tool. Always remember that running a business involves risk. Some businesses succeed, and some fail. Any testimonials are real and valid, but are not guarantees you will obtain the same results.

You should assume that any links leading you to products or services are affiliate links that I will receive compensation from just to be safe. Having said that, there are millions of products and services on the web. I only promote those products or services that I have investigated and truly feel deliver value to you.