Lesson 03: Figuring Out Your Top Idea

Smart From Scratch®

Welcome Students!

Stage 1: Idea and Market Visibility

Lesson 01: Setting Expectations (1:22)
Lesson 02: Focusing On Real Business (3:14)
Lesson 03: Figuring Out Your Top Idea (17:39)
Lesson 04: Discovering Your Niche (17:17)
Lesson 05: Researching Your Customers (13:49)
Lesson 06: Positioning Your Business Idea (11:43)
Lesson 07: Reaching Out for First Reaction (8:14)
Lesson 08: Reflecting On Your Plan (2:32)
Lesson 09: What's Coming Up in Stage 2!

Stage 2: Adjust and Refine

Lesson 01: Creating Goals (4:00)
Lesson 02: Building Your Mind Map (32:11)
Lesson 03: Making Sense of Your Mind Map (6:28)
Lesson 04: Prototyping Your Idea (10:19)
Lesson 05: Connecting for Feedback (5:34)
Lesson 06: Checking Your Excitement Levels (3:07)

Stage 3: Testing

Lesson 01: Finding Your Direction (2:32)
Lesson 02: Selling Before You Build (6:53)
Lesson 03: Developing Your Pitch (6:57)
Lesson 04: Collecting Payments (9:22)
Lesson 05: The Fortune Is in the Follow-up (9:55)
Lesson 06: Maintaining Your Smart Business (5:08)
What's Next?

Bonus: Build Your Own Brand Course

Learn How to Start a Website: Why I'm Including This Bonus
BYOB Day 1 – Lesson 1: How to Build a Successful Brand (7:47)
BYOB Day 1 – Lesson 2: Picking a Brand Name (8:51)
BYOB Day 1 – Lesson 3: Getting Your Website Up (20:52)
BYOB Day 1 – Lesson 4: Setting Up Your Email Account (10:28)
BYOB Day 2 – Lesson 1: Picking a Theme + An Important Lesson! (5:01)
BYOB Day 2 – Lesson 2: Necessary Plugins (24:01)
BYOB Day 2 – Lesson 3: Google Analytics (5:54)
BYOB Day 2 – Lesson 4: Google Search Console (3:30)
BYOB Day 3 – Lesson 1: Your First (and Most Important) Page (18:34)
BYOB Day 3 – Lesson 2: Clean Up! (12:14)
BYOB Day 3 – Lesson 3: Navigation and More Pages (11:53)
BYOB Day 3 – Lesson 4: Building Your Home Page (25:13)
BYOB Day 4 – Lesson 1: Social Media 101 (17:20)
BYOB Day 4 – Lesson 2: Authority Figures & Influencers (16:45)
BYOB Day 5 – Lesson 1: Creating a Content Plan (23:26)
BYOB Day 5 – Lesson 2: Logos, Themes, & Other Website Items (15:07)
BYOB Day 5 – Lesson 3: How to Build Your Email List (and Why It's So Important!)
BYOB Day 5 – Lesson 4: You've Gotten This Far . . . (2:13)

Office Hours Information

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